Recently, a blogging friend of mine started this brilliant blog that was honest, raw and funny, and instead of his amazing talent being recognised within his industry, he was told he was “unprofessional.”
A unicorn died that day! You see, some people just don’t get it and they never will. They tear down and criticise and for some writers, that can lead to a big stall on a blog.
Blogging is such a personal journey. You learn so much by spitting out words each week. I know, for me, it is therapy as well as good business.
Some posts are just for me (and not published at all), and others are published despite some reservations. But what has surprised me is that it’s usually the more personal and anecdotal blog posts that seem to resonate with you the most. I mean, why should you give a rats about my life?
It was discovering this that lead to a big change in the way I write my email messages too, and it shows in the stats. My open rate is really, fricken’ high (and I’m so grateful to you for taking the time to ensure my posts don’t land in your junk mail folder).
So, what can you take away from this? Well, the biggest thing is to stop being scared of what people will think when you share something a little bit personal or when you let your personality shine through.
Some people love my blogs, some hate them (and have told me so). It doesn’t matter to me. People get different things out of different experiences, books, blogs etc. If your blog doesn’t resonate with someone, they’re not a good fit for you or your business anyway! So, celebrate the fact you’re not attractive to them.
These past few weeks have been pretty awesome! Being nominated for a couple of awards (making Social Media Examiner’s top 24 list was a highlight) and having lots of enquiries for website and content marketing work have lifted my spirits immeasurably but there have also been some downers.
This afternoon, it all came crashing down for me, and I had the blues in a big way. Maybe what rattled me today was my Autistic nine-year old having the mother of all meltdowns this morning (at the hotel we were staying at, no less). My kids always know how to remind me that there has to be a balance between living life and commenting on it.
Sometimes I question the wisdom of reaching out online when there are little ones with such great needs before me, in the flesh, and sometimes I just wonder if new adventures and successes can be unsettling and take you way out of your comfort zone so much that your body and brain physically react (and maybe our kids pick up on this too).
In any case, here I am blogging about it and I encourage you to do the same. Don’t hide behind your need to look professional and pretend to be superman/woman. Connection happens when you get real.
We all need encouragement on our blogging journeys. We all need affirmation that we’re on the right track. After all, we’re human beings not faceless corporations.
So, if you do anything online today, let it be to comment on, like or share another blogger’s post, because, you never know… you might just make his/her day!
Are you getting real on your blog? Do you like it or hate it when bloggers share their personal stories? Leave a comment below!