Stop spinning your wheels now!

Strategic content marketing can shift your business from stuck to world-changing! However, if you’re reaching the wrong audience or you’re reaching out in the wrong way, you’ll probably waste a whole wad of cash before you make an impact with your marketing.

Through Brilliant Content I provide marketing analysis, professional development workshops, strategic development, mentoring, and content creation and management services. Take the 1 minute marketing audit quiz to see how your marketing rates and get in touch if you want to find out more about how I can help your business!


As featured in:


“Cas takes the headache out of marketing my online business, and gives me valuable, straight advice. With her help, my list has grown substantially in just a few months, and I’m excited to be taking my business to the next level.”

Dr Sarah Buckley, Internationally acclaimed Childbirth Expert and Bestselling Author (

What People Are Saying About
Your Brilliant Un-Career, The Book…

“Cas covers business fundamentals really well and also guides the reader into the modern realm of marketing on the web.” Adam Franklin, Bluewire Media and co-author Web Marketing That Works.

“I wish that I had this book when I was starting out!” Meredith Eisenberg, From Paycheck to Passion Podcast

“Her practical step-by-step actions cover key branding and marketing strategies to help you stand out from the crowd.” Annemarie Cross, The Ambitious Entrepreneur Podcast

“Great book! I started reading this book and finished it in less than a day. So much practical advice!” J. Bateman, Virtual Assistant

“Invest in the time to read what she has to offer, her story is compelling.” Amanda Foy, Remote Reiki Specialist

Learn More…

Benefits of Working With Me

Strategic Content Marketing

The spray and pray approach to social media, email and content marketing does not get results. My mantra is "Strategy First. Results Next." My breakthrough systems and strategic frameworks will help you shift from "all over the place" to "highly targeted and focused," saving you money and time on your marketing.

Results Focused Content Implementation & Management

I charge package rates that are results-focused. I offer a variety of done-for-you and done-with-you package structures, so no matter what your content marketing need is, I can help you with it. You simply choose the package that best suits your needs.

Web Marketing Expertise

There is a science to successful online content development and marketing. It's not about hype-filled landing pages and social media numbers... or even subscriber numbers. If there is a gap in your lead generation system, that can lead to poor results. If you're focused on the wrong market, that can lead to a disconnect between your brand and the people you want to reach. I specialise in helping you identify the gaps, so your marketing runs like a well-oiled machine.

Professional Development in Content Marketing

I offer onsite and online training programs aimed at beginner to advanced marketers. Whether you are new to content marketing or you simply have gaps in your knowledge, my proven training programs can be tailored to your needs.

Shift Club

At Brilliant Content every retainer client is invited to join my online training and support community, the Shift Club. It's where you can get access to training, support, feedback and answers 7 days a week from me and from your peers.

Resources, Editing Support and Research On Demand

All Brilliant Content retainer clients and Shift Club members can request to content marketing templates, influencer profiles and editing support on-demand as part of their monthly membership.

Supporting Women's Economic Development

I believe that the key to creating a more humane and caring world starts with women. Studies show that the more women are cared for and educated, the better chance their children will survive and thrive. I proudly create small, impactful changes to women around the world through global charities.

Content Marketing Podcast & Blog

If you are time-poor, the Brilliant Content Ideas show is the perfect content marketing podcast for you! Each episode shares one brilliant content idea, tool, tip, strategy or insight so you can hit the track running with your content marketing and gain momentum to grow your business.

If you are a reader, the blog features many unique, inspirational and practical articles on content marketing.

Latest Episodes & Posts

Your Brilliant Un-Career Podcast

Make the leap from employee to entrepreneur, startup, get unstuck, and grow! In this podcast, women entrepreneurs and industry experts share their stories, tips, and experiences to help you shift from stuck to inspired, from dreamer to doer. Proudly brought to you by my book and the book’s 33 bonus expert interviews, templates and affirmations. Download them for free here. I also share “Making the Leap” stories from women around the world. If you would like to be featured on the Podcast, sign up here.

Latest Episodes